Bupa

Choosing and purchasing international health insurance can be a difficult and complicated experience online.

International health insurance quotes

Bupa’s quote insurance tool was designed to assist users in getting a quote for insurance that covered all their needs and explained the relative benefits of each in a clear and unambiguous manner.

For this particular project, the wireframes were already completed, so my role was to design the look and feel of the user interface – to make best use of space, typography and sign-posting to strengthen the user journey – and keep things strongly inline with a very well defined brand.

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